What We're Learning In The Field
Evidence-led perspectives on CX, UX, and market insights from 20+ years delivering for South African enterprise.
We write about what we see working in the field. Real challenges from organizations across diverse sectors. Practical solutions backed by data, not theory.


Wowing Your Customers: 5 Essential Strategies for Creating Memorable Experiences
6 June 2016

The Struggle to Keep Up: How Customer Experience Demands are Shaping Product and Service Design
3 June 2016

Eight Ways To Improve Customer Experience with Social Media
1 June 2016

Maximizing Customer Loyalty in the Retail Environment
20 May 2016

Five Customer Experience Mistakes To Avoid
17 May 2016

3 Ways To Win Over Millennial Consumers In 9,58s Through Customer Experience
13 May 2016

How Personalisation Impacts Customer Loyalty
5 May 2016

Why Digital Customer Experience?
26 April 2016

Ebook: The Importance of Customer Experience in The 2016 Economy
11 April 2016

4 Ways To Measure Customer Satisfaction
17 March 2016

Queues: Turning a Customer Pain Point into a Positive Experience in 4 Steps
6 March 2016

The What, Why and How of Customer Journey Mapping
29 February 2016